Shield Hunter

Example

Seller Status

AmazonamazonSign in to see your numbers

Distance to Amazon's limit

100 = limit. The taller the column, the closer you are.

Watch

The complaint rate is 0.70%. The other numbers can still be fine. The light always follows the worst one.

Today

The complaint rate rose from 0.40% to 0.70%. Amazon gets strict at 1%. Reply to the latest customer complaints today.

The metrics

  • Single metric · not the light by itself

    Overall score

    Good

    Very good

    Amazon's overall score for your seller account.

    yesterday Very good

  • ODR

    Watch

    0.70%

    ODR = order defect rate: complaints, A-to-z guarantee claims, or chargebacks per order.

    Limit 1.00%yesterday 0.40%

  • Late shipment

    Good

    1.00%

    Late shipment rate: share of orders you shipped later than promised.

    Limit 4.00%yesterday 1.00%

  • Cancellation rate

    Good

    0.50%

    Cancellation rate: share of orders you cancelled before shipment went out.

    Limit 2.50%yesterday 0.50%

  • Policy violations

    Good

    0

    Policy violations: ten Amazon warnings on listing, product, safety and account, added together.

    Limit 0yesterday 0

  • Valid tracking

    Good

    99.00%

    A valid tracking number. Amazon wants at least 95%. Applies to orders you ship yourself.

    At least 95.00%yesterday 99.00%

  • On-time delivery

    Good

    99.00%

    Delivered on time. Amazon wants at least 97%. Applies to orders you ship yourself.

    At least 97.00%yesterday 99.00%

  • Invoice defects

    Good

    0.40%

    A missing or late invoice. Amazon wants this under 5%.

    Limit 5.00%yesterday 0.40%

Sample numbers. After you sign in, your seller account fills these in.

Earlier warning. No guarantee against suspensions. No buyer data, no mail, no invoices.